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20 years of service

Twenty years ago, Tiziano Cher approached his first customers in Italy, France and Africa.

The International Product Manager - Waterjet Parts from GMA Europe focussed on providing them with value-for-money solutions for abrasive blasting and waterjet applications. Together with his small but passionate and hardworking team at the Frankfurt office, they were successful in securing long-term partnerships with various customers.

Two decades later, that focus remains the same. 

“I am always committed to build relationships and to understand our customer’s priorities in order to deliver the right product to their specific requirements,” Tiziano says.

He personally visits GMA’s end users, distributors, and suppliers from various industries, including aviation, aerospace, defense, and automotive. 

“It’s amazing to see how GMA has grown over the past 20 years. I am proud to be a part of a successful company who is focussed on developing a sustainable future for our business, our customers and our employees,” he says.

During his free time, Tiziano delights in traveling, spending time with his family, and skiing in the Dolomites. 

According to him, “One of the coolest rewards of winter sports is that when I build confidence on the slopes, that confidence transfers to other areas of my life.” 

“At the Dolomites, I can recharge my batteries to better focus on my future challenges and opportunities in the years to come.”



By Stephanie Cheong, GMA Group